Amazon has introduced a vertical video feed called "Clips" to Prime Video, letting users scroll through short snippets from shows and movies to help them discover new content. The feature is starting with select US users on iOS, Android, and Fire tablets, with a broader release planned for the summer.
Amazon is adding a vertical video feed to Prime Video
Amazon brings TikTok-style vertical feed to Prime Video
Amazon is rolling out a new vertical video feed called "Clips" within the Prime Video app, allowing viewers to discover new shows and movies by scrolling through short video snippets. This feed appears on the homepage carousel and is personalized based on your viewing history, offering fresh content suggestions every visit.
Discover, Watch, and Share
- Clips includes brief highlights from Prime Video’s library, giving a taste of what each title offers.
- Users can jump directly into a full show or movie, add titles to their watchlists, or choose to rent or buy from the feed.
- Sharing options are available, letting you send clips to friends via text, email, or social media, although recipients will need the Prime Video app to view them.
Who Gets It and When
The new feature is being released to select users in the United States on iOS, Android, and Fire tablets. Amazon plans a wider rollout for Clips later in the summer, following similar features launched by competitors like Netflix and Disney Plus.
For more information, visit the original article on The Verge.
